We created smart underwear that blocks your partner's phone so you two can make love, not likes. Yes, it really came to this.

90% of us bring our phones to bed. And then make posts, not love. It’s true - young people are having less sex than ever before. And even when they do it, research shows that 1 in 10 still check their phones while at it! Yep… That’s a thing now... A thing that Deutsche Telekom wanted to fix. So how do you get people talking about this unbelievable, but serious issue? We create a serious(ish) solution that no one can ignore.